Futarchy network effects emerge from governance lock-in not brand because conditional market treasury governance creates switching costs

The mechanism creates structural lock-in distinct from brand-based network effects. Once a project launches through futarchy, its treasury governance runs through conditional markets. This is not a relationship projects can switch away from like changing a frontend interface. Every new project launched deepens the ecosystem's liquidity, trader base, and governance tooling. More projects means more traders means better price discovery means more projects want to launch there. This creates a genuine network effect based on governance infrastructure lock-in rather than brand recognition or user habit. The lock-in is structural: migrating away from conditional market governance would require rebuilding the entire governance mechanism, not just changing service providers.